Concept: “Strange creatures have been spotted in a village near the lake, twisted mockeries of nature that move with eerie purpose.” 
Content: April Fools meets “alchemy of flesh”.
Writing: Iconic horrors such as: “Rotcabbage”, “Tenebrous Carrot”, and “Goretater”.
Art/design: Uncanny Valley vegetable creations in tenebrous tri-fold pamphlet format.
Usability: Legible but may require “alchemy of print”